Create Connections that Matter
IN-STORE SAMPLING
Experience Products in Real Time
At SARA Simply Sampling, we give consumers the unique opportunity to experience products firsthand. Through our expertly executed demos, shoppers can taste, see, hear, smell, and touch the product—helping them make confident purchase decisions on the spot.
Take bacon, for example: imagine hearing it sizzle, catching the irresistible aroma, seeing it perfectly crisp, and finally tasting and touching that delicious result. That’s the power of engaging all five senses.
Retail Sampling: The Final Step Before Purchase
Retail stores are the ultimate location for product sampling—right at the one-yard line before a customer places an item in their cart. This environment, rich with history and expectations, is where using all five senses can seal the deal, driving your product into the end zone.
Make a Human Connection
True connections happen when people engage authentically. Building trust between consumers and brands is only possible through genuine, human-to-human interaction. Our approach allows customers to experience the best of your product in a meaningful way, creating lasting relationships.
WE PROVIDE
Extensive Training
Food & Liquor Safety Certified Ambassadors
Product Briefs
Equipment & Supplies
POS Customization
Store Audits & Store Support
Post-Event Data & Insights
Calgary Co-op
We’ve been working with SARA for over 21 years, and it’s been a great partnership. Calgary Co-op’s mission is to deliver exceptional customer experiences, products and services to our 400,000+ members and customers, and SARA helps us do just that. Their staff are always professional to work with, and they bring a level of customer experience that our members have come to expect from Calgary Co-op.