SARA Simply Sampling is more than just a family business—it’s a reflection of our hands-on approach and belief in the power of human-to-human connections. At our core, we’re a team that values hard work and never forgets to enjoy the journey.
When we first discovered the concept of sampling, it was an untapped service in Western Canada. The idea of promoting a product in person and in real-time resonated with us. We decided to give it a try, and the rest, as they say, is SARA.
Today, we are proud to be the leading brand experience company in Western Canada. Along the way, our family has grown to include head offices in Edmonton and Calgary, with over 24 staff members and a network of associates across major cities in Western Canada. From our warehouses to our customer service teams, we manage over 4,000 product demonstration events every month.
We are passionate about delivering real results for food and beverage companies by creating impactful, in-person experiences. Our Brand Ambassadors bring energy, personality, and expertise to every event, engaging customers and answering their questions with authenticity and care.
